At Ayala Coffee in Union, New Jersey, a cup of coffee is more than a morning ritual it’s a celebration of Filipino flavor, memory, and creativity.

Owned by partners Trixie Jose and Matthew Reyes, Ayala reimagines the café experience with drinks inspired by the Philippines’ vibrant palate. Here, espresso meets calamansi, tamarind, and Milo, while lattes take on the playful notes of pandan, leche flan, cassava cake, and jasmine the country’s national flower. Each sip carries a story, bridging nostalgia with modern café culture.

Beyond the drinks, Ayala is also about connection a community hub where Filipino-American identity finds expression in every flavor. It’s a place where the familiar and the inventive coexist, inviting everyone to explore the depth and diversity of Filipino taste.

The rise of cafés like Ayala goes hand in hand with the growing spotlight on Filipino bakeries across the U.S., where classics like ensaymada, pan de sal, and ube cake are being reimagined for new audiences. Together, these spaces are redefining Filipino food culture one cup, one pastry, and one joyful conversation at a time.

Featured on TASTE, Ayala Coffee joins a growing movement of Filipino cafés redefining what coffee can be fun, flavorful, and unapologetically cultural.

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